Terms of Service
Effective Date: August 26, 2026 · Last Updated: August 31, 2026
Definitions
In these Terms, the following words have these meanings:
Account means the client record we create when you purchase the Services, including access credentials and billing configuration.
Client Content means all material you provide to us or upload to the Platform, including text, images, logos, business information, customer lists, and leads.
Platform means the Atlas software environment that hosts your website, communications, automations, CRM, and related tools.
Services means the Platform together with the websites, business phone numbers, SMS and voice features, automations, CRM, and review tools we provide under your plan.
Subscription means your active plan and the recurring or prepaid term that governs your access to the Services.
Order Form means a checkout, proposal, service order, or other written ordering document that identifies the selected package, implementation work, fees, subscription term, and any special conditions.
Agreement Integration & Order of Precedence
These Terms, together with the applicable Order Form, our Acceptable Use Policy, SMS Terms & Conditions, Cancellation Policy, Data Processing Addendum, and Privacy Policy, form the complete agreement between you and Atlas for the Services. Each of those documents is incorporated into and forms part of this agreement.
If a conflict arises, the following order of precedence applies: (1) the Order Form controls conflicting commercial terms; (2) the Data Processing Addendum controls conflicting personal-data processing terms; and (3) these Terms of Service control all other conflicts.
Eligibility & Account
You must be at least 18 years old and represent a lawful business to purchase the Services. You agree to provide accurate, current information about yourself and your business, and to keep it updated.
You are responsible for all activity that occurs under your Account, including activity by your employees, contractors, team members, and anyone else you authorize to use the Account. You must safeguard your credentials and notify us promptly of any unauthorized use.
Services
Atlas provides the website, business phone, CRM, lead-response, follow-up, review-request, and related systems described on our website and in your plan. The specific features included depend on the plan you select.
Features and capabilities may evolve over time. We may add, change, or improve functionality, but we will not materially reduce the core functionality of a plan you have already purchased without notice.
Plans & Pricing
Plan descriptions and inclusions are those published on our Pricing page at the time of your purchase. Ordinary Atlas plans may be offered on a month-to-month basis or as a prepaid three-month term.
Certain Services, including advertising management or SEO engagements, may carry minimum terms or commitments where stated in the applicable Order Form. No minimum term applies unless it is expressly stated in the applicable Order Form.
We may adjust plan fees from time to time. We will give you at least 30 days' notice before any price increase takes effect, and the new price will apply starting with your next billing cycle after the notice period.
Billing, Auto-Renewal & Payment
Subscription fees are billed in advance. Your Subscription auto-renews at the end of each billing cycle until you cancel it. You may cancel at any time, with cancellation effective at the end of your current billing cycle.
Payments are processed through Stripe. By purchasing the Services, you authorize us (through our payment processor) to charge your payment method for your subscription fees, usage-based charges, and applicable taxes. All fees are exclusive of taxes unless stated otherwise.
Usage-Based Charges
Telephony, messaging, and related usage is billed according to the rates displayed in your account, at checkout, or in the applicable Order Form.
Usage rates may change because of provider pricing, carrier fees, communication surcharges, taxes, regulatory fees, or registration costs. We will notify you of material changes.
Usage charges are drawn from a digital wallet with auto-top-up. When your wallet balance falls below the threshold you set, your payment method is charged according to your settings to refill it. You are responsible for monitoring your wallet balance and keeping your payment method current to avoid service interruption.
Setup & Implementation Fees
Atlas currently charges no separate setup or implementation fee for its standard plans.
Where an Order Form includes a setup or implementation fee, that fee becomes non-refundable once implementation begins, except where required by law or where Atlas materially fails to perform the agreed implementation work.
Refunds & Prepaid Terms
For month-to-month plans, you may cancel at any time, effective at the end of the current billing cycle. The current paid billing period is non-refundable because Platform access, hosting, and service capacity remain available throughout that period.
Except where required by applicable law, fees paid for a prepaid three-month term are non-refundable once the purchase is completed. Cancellation during the prepaid term takes effect at the end of that term, stops renewal, and does not create a refund, credit, or prorated repayment for any unused portion.
Refund eligibility for any other Service is governed by the applicable Order Form and these Terms.
Chargebacks
If you believe a charge is incorrect, contact us first so we can investigate and resolve it directly.
Initiating a fraudulent, dishonest, or abusive chargeback through your bank or card issuer for services that have already been delivered is a material breach of these Terms. A good-faith billing dispute or a legitimate report of an unauthorized charge is not misconduct.
In response to a fraudulent or abusive chargeback, we may submit evidence of delivery to your payment processor, suspend your Account, and seek to recover the disputed amount and any related costs.
Service Delivery
Initial implementation is complete once your website is live and your Platform and automation configuration is finalized. Standard build time is approximately 7–10 business days from a completed onboarding form. Delays caused by missing information, assets, or access from the client may extend the timeline.
Initial implementation is separate from ongoing subscription delivery. Hosting, software access, communications, support, and other subscription functionality continue throughout the active subscription.
Payment Failures & Suspension
If a payment fails, we will retry it up to 4 times over approximately 3 weeks. Your Account may be suspended as early as 48 hours after the first failed payment. If an Account remains unpaid for 30 days, we may terminate it and archive its content.
Suspension or termination for non-payment does not erase amounts you owe, and you remain responsible for all fees incurred up to the effective date of termination.
Cancellation
You may cancel your Subscription at any time by emailing us or contacting us through support. Cancellation takes effect at the end of your current billing cycle.
On request, we will export and hand over your contact list, content, and photos at no charge, so you can take them wherever you go.
Website Buyout. If you want to keep your website after cancellation, you may purchase a standalone copy for a one-time fee of $1,000 USD. After 31 months of continuous active subscription, this fee is waived — the standalone copy is yours on request at no charge. The buyout includes a portable copy of your website's design, pages, copy, and images, delivered within 10 business days. Platform features — forms, online booking, chat, business phone, automations, and CRM — are part of the Services and do not function outside the Platform. Your domain and Google Business Profile remain yours at all times.
Intellectual Property
The Platform, our reusable templates, workflows, automations, configuration, methods, know-how, and pre-existing intellectual property are owned by Atlas. During your active Subscription, you receive a limited, revocable license to use the Platform for your business.
You own your domain, original content, photographs, trademarks, business information, and exported data. You grant us a hosting and processing license to use your Client Content solely to provide the Services. Your hosted website ends when your Subscription ends, but you keep all content you provided to us — and you may purchase a standalone copy of your website, or receive it free after 31 months, as described in the Cancellation section.
The hosted website does not automatically transfer unless the Order Form provides otherwise or you exercise the Website Buyout option described in the Cancellation section. Your domain and your Google Business Profile are always yours. They transfer on request, and we never hold them hostage. You may add us as a manager during the engagement and remove us at any time.
You may provide feedback, suggestions, or ideas about the Services. We are free to use that feedback without any obligation or compensation to you.
Acceptable Use
You agree to use the Services in compliance with our Acceptable Use Policy, which is incorporated into these Terms. You will not send spam or any message without valid consent, in compliance with TCPA, CAN-SPAM, A2P 10DLC, CASL, and applicable state and provincial laws.
Violations of the Acceptable Use Policy or this section may result in suspension or termination of your Account.
Client Compliance Obligations
When you send messages through the Platform, you are the sender of those messages. You are solely responsible for obtaining and keeping proof of valid consent, honoring STOP and opt-out requests immediately, providing any required disclosures, scrubbing against Do-Not-Call lists where applicable, completing A2P registration for your campaigns, and complying with privacy laws for any data you upload.
For personal data you upload to the Platform, you are the controller or business and Atlas is the processor or service provider. The Data Processing Addendum controls Atlas's processing of that client-controlled personal data. You indemnify Atlas against any claims, damages, or expenses arising from your communications and the data you process.
Third-Party Services
The Services rely on third-party providers, including platform providers, hosting providers, payment processors, email providers, domain registrars, AI providers, telecommunications carriers, messaging registration providers, and other integrations used to provide the Services.
Third-party outages, policy changes, pricing changes, registration reviews, account investigations, number availability, and suspensions may affect the Services. You must comply with applicable carrier and underlying-platform requirements, and Atlas may restrict or suspend activity when required by a provider, carrier, regulator, or applicable law.
Growth Services — SEO, Business Profiles, and Advertising
This section covers our Growth Services, including Google Business Profile Optimization, Google Business Profile Management, Google Ads campaign build and management, Local Services Ads management, Local SEO, campaign landing pages, and combined Ads and Local SEO packages.
The exact service scope, price, billing frequency, deliverables, minimum commitment, and any special conditions for a Growth Service are established by the applicable Order Form or checkout page. For these purposes, an Order Form includes an accepted proposal, invoice, service checkout page, payment link, or other written ordering document accepted by you.
Certain Growth Services, including Local SEO and combined Ads and Local SEO services, may carry minimum commitments where clearly stated in the applicable Order Form or at checkout. No minimum term applies to any Growth Service unless it is expressly stated in the applicable Order Form or checkout.
Advertising budgets are separate from Atlas fees and are normally paid directly by you to Google or the applicable advertising platform. Atlas does not collect, hold, or refund your advertising spend.
You must provide timely account access, accurate business information, approvals, licenses, images, offers, and any other materials reasonably needed for us to perform the applicable Growth Service. Customer delays, missing access, rejected approvals, platform reviews, account suspensions, or policy restrictions may delay performance and do not constitute a breach by Atlas.
Google and other third-party platforms independently control advertisement approval, account suspension, rankings, listings, verification, impressions, and algorithm changes. Atlas does not guarantee rankings, advertisement approval, impressions, leads, calls, sales, revenue, or return on investment.
You remain responsible for the legality and accuracy of your claims, offers, licenses, services, targeting instructions, landing-page content, and advertising materials used in connection with any Growth Service.
Your Google Business Profile, advertising accounts, domain, trademarks, and original content remain your property. Atlas retains ownership of its reusable processes, templates, workflows, automation structures, methods, and general know-how.
Service-specific terms displayed and accepted during checkout form part of the Order Form and control over any conflicting general description on our website.
Telephone Numbers & Emergency Calling
Telephone numbers provided through the Services are assigned or licensed rather than owned. Number portability is subject to carrier approval, number status, account standing, required documentation, and advance notice. You must initiate porting before cancellation becomes effective, and Atlas cannot guarantee number retention or portability after a number has been released.
Internet-based calling may not operate like traditional wireline telephone service. You must not rely on the Services as your only emergency-calling method unless emergency functionality has been expressly configured and verified.
Call Recording
We may record sales, onboarding, and support calls for quality and record-keeping purposes. Notice is given at the start of any recorded call. By continuing the call, you consent to the recording where your consent is required. Any participant may decline to continue a recorded call.
Term & Termination
We may suspend or terminate your Account for breach of these Terms, non-payment, legal requirement, or conduct that creates legal or reputational risk for Atlas.
On termination, your access to the Services ends. We will retain your Client Content for 30 days so you can export it, after which we may delete or archive it. The intellectual property, indemnification, limitation of liability, and governing law sections of these Terms survive termination.
SMS terms
• You can cancel SMS at any time by texting STOP; we send a confirmation of unsubscribe, then stop; rejoin by signing up again.
• Reply HELP for assistance, or contact support@atlascontractorsystems.com.
• Carriers are not liable for delayed or undelivered messages.
• Message and data rates may apply; message frequency varies; questions — contact your wireless provider.
• Consent is not a condition of purchase. For privacy questions, read our Privacy Policy.
Disclaimers
The Services are provided "AS IS" and "AS AVAILABLE." To the fullest extent permitted by law, we make no warranties, express or implied, including any warranty of merchantability, fitness for a particular purpose, or non-infringement. We do not guarantee that the Services will be uninterrupted or error-free.
We do not guarantee any specific number of leads, sales, revenue, review counts, or search rankings. Results depend on your market, service quality, reputation, competition, and how consistently you use the system.
That said, we do stand behind our workmanship — your systems are built as described, tested with you, and supported.
Indemnification
You agree to defend and indemnify Atlas against any third-party claims, damages, or expenses (including reasonable legal fees) arising from your use of the Services, your Client Content, your communications, your processing of personal data, or your violation of any law or these Terms.
Limitation of Liability
To the maximum extent permitted by law, Atlas is not liable for any indirect, incidental, special, or consequential damages arising from the Services.
Our total aggregate liability for any claim is capped at the fees you paid us in the 3 months preceding the claim. This limitation applies to the maximum extent permitted by applicable law.
Dispute Resolution; Binding Arbitration; Class Action Waiver
Informal resolution first. Before any formal proceeding, both parties agree to attempt good-faith resolution by emailing support@atlascontractorsystems.com with a written description of the dispute and allowing 30 days for a response.
Binding arbitration. To the maximum extent permitted by applicable law, any dispute arising out of or relating to these Terms or the Services — for clients in both Canada and the United States — will be resolved exclusively by final and binding INDIVIDUAL arbitration, administered under the Arbitration Rules of the ADR Institute of Canada (ADRIC), before a single arbitrator, seated in Calgary, Alberta, with hearings conducted virtually where practical. Judgment on the award may be entered in any court of competent jurisdiction.
Class action waiver. TO THE MAXIMUM EXTENT PERMITTED BY LAW, BOTH PARTIES WAIVE THE RIGHT TO PARTICIPATE IN ANY CLASS, COLLECTIVE, OR REPRESENTATIVE ACTION; CLAIMS MAY BE BROUGHT ONLY IN AN INDIVIDUAL CAPACITY, AND THE ARBITRATOR MAY NOT CONSOLIDATE CLAIMS OR PRESIDE OVER ANY REPRESENTATIVE PROCEEDING.
Carve-outs. Either party may bring an individual claim in small claims court, or seek injunctive or equitable relief in court for infringement or misappropriation of intellectual property.
30-day opt-out. You may opt out of this arbitration agreement by emailing support@atlascontractorsystems.com within 30 days of first accepting these Terms, including your name, business name, and a clear opt-out statement. Opting out does not affect any other provision of these Terms.
Savings. If any part of this section is found unenforceable, the remainder of these Terms stays in full effect, and the unenforceable part is severed to the minimum extent necessary.
Governing Law & Venue
These Terms are governed by the laws of the Province of Alberta, Canada. Subject to the dispute resolution section above, any non-arbitrable action must be brought in the courts located in Calgary, Alberta — except where applicable consumer protection law provides otherwise.
Force Majeure
We are not liable for any failure or delay in performing our obligations that is beyond our reasonable control, including natural disasters, outages of third-party platforms or carriers, government action, labor disruptions, or similar events.
Assignment / Notices / Changes
You may not assign these Terms or your Account without our consent. We may assign these Terms in connection with a merger, acquisition, or sale of all or part of our business.
Notices to you are sent to the email address on your Account. Notices to us should be sent to support@atlascontractorsystems.com.
We may update these Terms from time to time. We will announce material changes at least 30 days before they take effect. Your continued use of the Services after changes take effect constitutes acceptance of the updated Terms.
Miscellaneous
These Terms, together with the documents incorporated under the Agreement Integration section, are the entire agreement between you and Atlas regarding the Services. If any provision is found unenforceable, the rest remain in effect. No waiver of any term is a further or continuing waiver. These Terms do not create any third-party beneficiary rights. You and Atlas are independent contractors. Headings are for convenience only and do not affect interpretation.
Consent & Agreement
By purchasing the Services or checking the agreement box at checkout, you confirm that you have read, understood, and accepted these Terms, the refund and chargeback policies described herein, and our Privacy Policy.
Contact
Atlas Contractor Systems · support@atlascontractorsystems.com · atlascontractorsystems.com · Calgary, Alberta, Canada.